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Also, I noticed a marked difference after switching over to a silk pillowcase—now, I try to bring one with me when I travel, or else I wake up looking like Kramer from Seinfeld. L’Oréal Paris Excellence Crème Permanent Triple Protection Hair Color in Extra Light Natural Blonde. This at-home platinum blonde hair color will give you rich, radiant and gorgeous color while providing 100 percent gray coverage — even on those stubborn silver strands. Getting a platinum hair color is as easy as going to the salon or trying the hair color application at home.
While anyone can choose to go platinum, remember that the darker your hair is, the harder it is to lighten. And the lighter your natural hair color, the easy it is to go platinum blonde. For example, light brown hair is easier to change to platinum than black hair. When we think of platinum blonde, the word 'bleach' immediately comes to mind.
Fixing & Preventing Your Blonde Hair from Getting Brassy
When you dye your hair darker, your roots tend to take more time before they become noticeable. That gives you a little wiggle room when it comes to scheduling a root touch up. Platinum blonde hair on the other hand is all about maintenance and upkeep. Plus, without proper care, that head turning color can turn brassy.

The use of protein treatment will also make your hair look healthy and strong. When I finally decided to go for the lavender plunge, I decided to let Madison do the honors—and I’m so glad I did. The color was even and the perfect shade of light purple—I got so many compliments from strangers right after. Your initial platinum appointment will often come with a hefty price tag since it’s so time-consuming.
Use Purple Shampoo & Mask at the Back Wash After Toning
Ask your client to limit her hair care regime to 4 sessions per week only. When using the mask, she should saturate the hair with the product and leave on for around 10 minutes. This will help her keep her blonde hair white and free from yellow.
The reality is that platinum blonde hair requires regular attention and frequent trips to see your hairstylist. So, you went from black or brown hair to platinum; now you're missing your natural hair color and want it back. Or maybe your platinum bleaching didn't go through as you expected, and you regret your decision. Or a third possibility is that you want a break from all the high maintenance root touch-ups and salon appointments.
Tip #2: Use a Purple Based Shampoo
Straight hair can also work great for platinum as long as it’s not too fine and thin. It basically needs to be able to withstand some breakage. I will admit that I was very naive about this process before I got started and I learned a lot of lessons along the way. Hopefully you’re doing a bit research so that you’ll find yourself better prepared than I did. But me being me, I decided to do it anyway (‘cos I’m impulsive like that). This will surprise nobody who has read about my previous hair colour adventures, including my recent journey from mid-brunette to the warm blonde in the pic up top, on the left.
I used Tresemme Heat Protectant Spray with wonderful results. Brighten, soften and hydrate hair with this mask that simultaneously reduces brassiness for those with blonde, gray or silver-hued hair. The sunflower seed extract in the formula also helps to provide natural UV protection to prevent color from fading in the sun. All it takes is one wash to brighten your hair with this warm blonde-toned conditioner.
From Christina to Lena to Rita and Iggy, , this alluring shade never goes out of style. As I mentioned above, purple shampoos can help avoid those dreaded brassy orange tones in your blonde hair. The term "brassy" refers to blond hair that has gone from the preferred shade of platinum to an unwanted yellow - orange - red shade. This happens when your hair is oversaturated with warm tones. This is especially common in dark hair that has been dyed or bleached blonde.
This next step may sound a little strange, but using a purple shampoo is the absolute best thing you can do for your hair. Not only does a purple shampoo help you maintain that picture perfect shine, but it also keeps those brassy tones at bay. My platinum blonde hair starting to growing out at the roots. It's no secret that bleaching is a harsh procedure that can negatively affect your hair. For example, it weakens the cuticles, leaving your hair dry, rough, and lifeless.
If you’re brave enough to dye your hair at home, IGK Hair’s French Rose is a very cute pastel pink or you can opt for Knight & Wilson’s Metallic Rose Gold permanent hair dye. I don’t know exactly what brand hair dye Ali used but the shade was very similar to IGK Hair’s Titanium permanent hair dye. Prolonged exposure to direct sun rays is not recommended because the UV rays can make your hair brassy. If you really want to enjoy summer days outdoors, you can either wear a cute hat or use a protective sun spray. It’s also a good idea to deep condition your hair more often. Remember that your hair requires more hydration after bleaching, and regular conditioners aren't enough for it.
“If a client has previously colored their hair or had any type of chemical service, going platinum will take time and can add up in cost,” says Garrett. That can equate to thousands of dollars each year, so it’s definitely not a decision to take lightly. Plus, make sure to choose a salon you actually like since a root touch-up can take over three hours each time. Purple shampoo and conditioner is a must for your hair care arsenal.
"Unlike hair dyes, hair bleaching is a more permanent process, so the person doing it should really have some professional knowledge about hair and product usage," says Kandasamy. "As a stylist or colorist, you have to go to school to train, because you have to learn what to do if something goes wrong. At home, there is definitely room for error." One of the things I was most excited about after going platinum was the ability to try different pastel hues.

This mask always brings my platinum hair back to stasis whenever it starts veering brassy or dull. This journey, as with all relationships, has had its ups and downs. There was the time I accidentally broke off all my hair after overdoing it with a keratin treatment. There was the time I canceled a date an hour before because my colorist was able to squeeze me in last minute .
This might seem like a license to leave the hair dirty but really it is common sense. If at all possible, ask your client to towel and air dry as much as she can. We would recommend that your client uses Ugly Duckling Purple Shampoo & Mask once every week. So they act to close the hair cuticle as you apply them at the backwash. That's where Ugly Duckling's Purple shampoo and mask at the back wash come in.
I’m pretty skeptical about personalized beauty products, but Prose's custom hair oil really impressed me. I filled out a questionnaire and was sent a light, silky oil that I use as a pre-shampoo treatment. My hair is noticeably softer when I use this before shampooing.
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